ourteen million one hundred thousand travelers crossed the Kingdom’s borders between January 1 and the end of August, the Ministry of Tourism announced in a statement released on Friday, 4.5% more than in the same period of 2025.
August alone passed the two million mark for the first time, up 3% year on year.
The figures land as the 2023-2026 Roadmap runs out, and Tourism Minister Fatim-Zahra Ammor reads them as proof of well-aimed investment: “The momentum of Moroccan tourism rests durably on solid foundations.”
The statement leaves the question of distribution whole. The minister raises it herself, calling for the benefit to reach more of the country’s regions and the trade’s operators, and the answer will fall to the strategy taking over.
Photo: Jakub Halun, CC BY 4.0.
Ministère du Tourisme, de l’Artisanat et de l’Économie sociale et solidaire — communiqué sur les arrivées touristiques à fin août 2026 et déclaration de la ministre Fatim-Zahra Ammor, 4 septembre 2026.
